Tag Archives: Safilo Group

Getting to Know Hue

30 Mar

Things are looking warm and bright for 2011. From uplifting honeysuckle to the cool hues of blue, eyewear styles are rich in color this season – even the lenses.

When it comes to eyewear this spring, color is showing face in a big way. From colored lenses to sultry specs, eyewear is definitely a statement piece that will add an instant wow factor to your wardrobe.

Here’s a look at some of the hottest hues in lenses and frames for the coming season:

Take a Tint
Lenses in blue and green pack a punch while amber and rosy tints add femininity.

bebe (BB7017) by Altair Eyewear, Jessica Simpson (J475) by Colors In Optics, Foster Grant (Ice) by FGX, Nicole Miller (Utilitarian) by Signature Eyewear

 

Time to Reflect
Mirrored lenses offer new views on how to change your look.

Diane von Furstenberg (DVF103) by Marchon Eyewear, Michael Kors (M2040) by Marchon Eyewear, Lacoste (L503) by Marchon Eyewear, Ray-Ban (RB8307) by Luxottica

 

Gradient Complexion
From subtle to sexy eyeshadow effects, gradient colored lenses create sexy style.

BCBG (Silk) by ClearVision Optical, Converse Backstage (With the Band) by REM Eyewear, Cinzia (Glamazon) by Cinzia Designs, Rocawear (R384) by Colors in Optics

 

Go To Print
An alternative to solids, frames in colored prints and patterns are bold and playful fashion statements.

Bottega Veneta (BV154) by Safilo Group, Malia (1445) by Miyagi Eyewear, Lilly Pulitizer (Winnie) by Kenmark Group, Miu Miu (VMU08) by Luxottica

Color Me Pretty
Leave the dreary, dull winter behind and warm up in luscious berry tones and creamy neutrals.

Alviero Martini (MK0155) by Grant Italia, Marc Jacobs (MJ 347) by Safilo Group, ete (Malabar) by Optylux Group, Seraphin (Marquette) by Ogi Eyewear

 

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Get Neo-Preppy in Tommy Hilfiger Eyewear

21 Mar

It doesn’t get much more all-American than Tommy Hilfiger Eyewear by Safilo Group. If you have a passion for preppy, colorful style, you’ll be smiling from ear to ear with the brand’s most recent collection.

Offering 18 new shady styles, 15 for men/unisex and three for women, Tommy Hilfiger captured the American spirit in a handful of classic shapes including classic aviators, shields, wayfarers and oversized squovals. Rich berry tones, tortoises, blues, blacks and crisp whites coupled with smoldering gradient lenses awaken the senses and make this collection lighthearted and distinguished.

The collection also includes 18 unisex optical frames with designs ranging from geek chic to traditional rectangles to retro rounds so there is something for everyone. Tommy Hilfiger’s statement red, white and blue color combos are joined by more somber hues of black and Havana.

Try your best to keep from drooling over these fabulous frames!

Tommy Hilfiger (TH1985, TH1025, TH1015, TH1033, TH1011, TH1018, TH1031, TH1001, TH1006) by Safilo Group

All Eyes On Spring 2011 Eyewear Trends

10 Mar

Full of chic shapes, dazzling details and warm colors, eyewear this spring is making a statement. From geek chic looks to retro influences and sporty inspirations, there are endless options that offer something for everyone.

Women’s eyewear trends include:

Retro Prep

With influences from the ‘50s and ‘60s, this trend is one part sass and one part class. Cat-eyes are still on top – in extreme or relaxed, teardrop styles. Bold browline frames are must-haves for geek chic prepsters, and trendsetters will drool over new, round shapes taking center stage. Ladylike hues of tortoise, pinks, creamy neutrals and pearly finishes are fresh, while vivacious hues or pops of color are flirty.

Miyagi Eyewear (Jane) by Miyagi Eyewear; Elizabeth and James (Fairfax) by Absolute Black; Chloe (CL2196) by L'Amy America; Seraphin (Marquette) by Ogi Eyewear

Disco Diva

The decade ruling fashion this spring is, without a doubt, the 1970s. Disco queens will delight in the groovy eyewear options that have burst onto the scene. When it comes to sunglasses this season, bigger is better and the squoval (squared oval) is king. Luscious berry tones, tonal and marbleized effects, bedazzled details, gradient lenses and rose or amber tinted lenses are quintessential.

ete (Roque) by Optylux Group; Roberto Cavalli (RC587) by Marcolin; Amadeus (A922) by Optimate; bebe (BB7017) by Altair Eyewear

Urban Edge

Sporty and downtown styles collide for a look that is uber edgy and chic. Smoky gradients, bold metal accents and luxurious leathers add daring details to shields, aviators and geometric shapes. Adrenalin junkies and daredevils get their fix in mixed-media frames, fashion forward cut outs and rebellious blacks. Mirrored or blacked out lenses add panache and show off a futuristic vibe perfect for any fierce fashionista.

Jessica Simpson (J500) by Colors In Optics; FYSH (F3430) by Wescan Optical; Humphreys (583003) by Tura; Nicole Miller (Intertwined) by Signature Eyewear

The latest eyewear looks for men include:

Modern Heritage

Taking cues from simpler times, eyewear this season is all about clean, classic styles from the past with a modern touch. Round frames – a la John Lennon – have emerged as a key shape for specs and sunglasses in wire or plastic. Geek chic browline and wayfarer styled frames continue to rule the streets and are more dashing than ever. Keyhole bridges also add charming detail to these dapper styles.

Randolph Engineering (P3) by Randolph Engineering; Kata (K198) by Legacie; Zense (7612) by ProDesign; Tru Trussardi (TR12815) by Charmant

Street Pop

Eyewear this spring is sporty and spicy, giving men the perfect chance to pump up their style. Shields are an absolute must, as well as colored lenses that add spunk to typical guy frames. Tough metal details or matching black frames and lenses are ultra sleek and mysterious, while floating lenses take frames into the styles of tomorrow. Thick plastics, white, blue and two-toned frames keep things fun and fresh.

Umbro (UMU901) by Nouveau Eyewear; Nike Vintage (EV0601) by Marchon Eyewear; Face a Face (Macho) by Face a Face; Bolle (Crown) by Bushnell Performance Optics

Globe Trotter

Worldly styles, textures and details prove to be great inspirations for men’s fashion, especially when it comes to eyewear. Frames this spring are sultry, yet earthy, with intriguing details and natural colors. Rustic wooden frames or accents and rich leathers make the look chic and effortless. Aviators command attention in both classic and updated styles, with the navigator (squared aviator) showing face as well.

Gucci (GG1943) by Safilo Group; OGA Vitra (6750) by Morel Eyewear; Cazal (8003) by Ultra Palm Optical; William Rast (WR1004) by Viva International Group

 

Make sure to check out these other fabulous frame suggestions!

Celebs Snag Luxe Eyewear at the Grammy Lounge

7 Mar

Do you sometimes wish you could trade places with a celebrity for a day? Well, if you ever get the chance, we recommend swapping places around award season, specifically, the Grammys. We just caught wind of what kind of goodies were available to presenters and performers at the Grammy Gift Lounge: oodles of eyewear by Safilo Group.

During rehearsals for the music industry’s biggest night, invited guests were ushered into the lounge to call dibs on their favorite products. Celebrities were fitted with eyewear from some of the most coveted brands like Carrera, Giorgio Armani, Banana Republic, Tommy Hilfiger and plenty more.

See which statement eyewear styles and brands your favorite music artists chose below:

Mya in Marc by Marc Jacobs 343; Jason Derulo in Carrera Champion; Martina McBride in Giorgio Armani 756; Janelle Monae in Emporio Armani 9706; B.o.B. in Banana Republic Johnny; Hayley Williams in Carrera Margot; Angela Bassett in Giorgio Armani 819; Jackson Brown in Tommy Hilfiger 1016

Get Glitzy in Valentino’s Flash Collection

22 Feb

Ladies, are you looking to add a dose of edgy flavor to your style? Valentino’s spring and summer 2011 Flash Collection by Safilo Group is here to answer your prayers. Danger meets romance is the theme, resulting in tough looks expressed through feminine shapes.

Get retro fabulous in the butterfly-shaped VAL 5766 frame. The Swarovski pavé frame brings a whole new level of drama to the scene, coupled by feathered temples, making it an irresistible addition to your growing sunglass collection. Or get rocker ready in glamorous gold VAL 5752 aviators. The bridge and temples show off pyramid-shaped studs to finish off the look with a bang.

Valentino (VAL5766 & VAL5752) by Safilo Group

Guys Get Edgy in Dior Homme Shades

11 Feb

Guys, do you feel like your get-up is missing something lately? Pump up the volume in your style with futuristic and fun Dior Homme AL13.2 sunnies by Safilo Group. Made from ultra-lightweight aluminum, these unmistakable pilot sunglasses feature a sleek flat top design, shaded or mirrored lenses and the tré chic “CD” logo engraved on the temples and the bridge.

Not only will these shades catapult you to the top of the fashion food chain, but they’ll also help you out in the ladies department. Chicks dig a guy with a sense of style!

Dior Homme (AL13.2) by Safilo Group

Sunnies are red, specs are pink, eyewear really is the best gift don’t you think?

9 Feb

Valentine’s Day is right around the corner and we know you’re probably twiddling your thumbs trying to conjure up a creative gift for your significant other. Candy hearts, chocolates, teddy bears and flowers are great, but it’s time to stray away from the norm and get that special someone in your life a thoughtful surprise that they will remember and actually use, like a pair of hot new shades or specs.

Eyewear is a gift that can be worn year round and what’s better is that there’s no such thing as having too many pairs. No matter who is on Cupid’s shopping list, we guarantee that they’ll instantly fall in love once they set their eyes on one of our Valentine themed suggestions.

If you’re worried that you won’t be able to pick out the right frame for your loved one, feel free to freshen up on eyewear tips by perusing our previous blog posts about how to flatter certain facial features or what frames work with different face shapes.

Make your Valentine swoon with one of these pretty in pink or fiery red frames and you just might get a sugary sweet kiss in return.

 

Tod's Eyewear (TO0030) by Marcolin; Lacoste (L612S) by Marchon Eyewear; DKNY (DY4071) by Luxottica; Brendel (901002) by Tura; bebe (BB7008) by Altair Eyewear; Marc by Marc Jacobs (MMJ 476) by Safilo Group; Face a Face (Garbo) by Face a Face; BCBG (Velia) by ClearVision Optical

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